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Articles on LARC
| November 2011 |
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| 1 Nov 2011 |
Measuring social networks for real-time competitive advantage 
Social networks offer up a goldmine of information. Save for privacy concerns, it has never before been easier for researchers to understand the needs and wants of their subjects or to examine links between the likes and dislikes of connected individuals. Going beyond the report of human quirks over the internet, however, web 2.0 data has practical uses too, especially for professionals in finance and marketing. At the 3rd International Conference on Social Informatics, hosted by SMU's School of Information Systems, academics discussed the hurdles and real-world benefits of data mining.
Knowledge@SMU 
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| July 2011 |
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| 26 Jul 2011 |
Singapore Picks a Winner in Analytics
The Living Analytics Research Centre (LARC), a research partnership between Carnegie Mellon and SMU, seeks to make Singapore one of the world’s premier locations for the development and applied use of real-time consumer and social analytics, and one of the world’s leading centres for computational social science related R&D and education.
Harvard Business Review Blog Network
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| April 2011 |
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| Apr 2011 |
SMU and Carnegie Mellon University establish Living Analytics Research Centre
SMU and Carnegie Mellon University (CMU) in Pittsburgh, Pennsylvania, USA, have teamed up to establish the world’s first Living Analytics Research Centre (LARC). The centre will develop new techniques to acquire data on consumer and social behaviour and pioneer new approaches to analyse such data to develop applications and methods that will benefit consumers, businesses and society.
SMU Hub
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