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Why is Living Analytics (LA) New and Different?
- 1. LA closes the analytics loop.
- 2. LA is focused on the dynamic aspects of analytics
- Data collection at the individual level, in real-time, over-time, with focus on real-time predictions.
- 3. LA emphasizes experimentation embedded in Network Centricity and Rich Context.
- The Centre is creating new concepts and methods for consumer and social insight experiments in the Network-Centric World
- Data Set Partners are committed to co-experimentation with LARC
- 4. Through ongoing iteration of experiments, LA methods adaptively learn and get more intelligent.
- 5. LA embraces a fully integrated approach to privacy preservation, analytics and experimentation.
- Privacy protection and data security are being integrated into the analytics, the experimentation and all related workflows from the outset.
- 6. LA is an Interdisciplinary Fusion of Computer Science + Social Science.
- Machine Learning & Data Mining for Data Analytics
- Real-Time Optimization & Adaptive Decision Support for Decision Analytics
- Social & Management Science for understanding and predicting the behavior of individuals and networks
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